European Neurologic-Monitoring Market

However, the presence of well established participants and market saturation, together with a stagnant competitive landscape, is posing a serious challenge for newer companies to enter the market.

"Neurological monitoring is a technologically advanced market and is poised to revolutionize the monitoring of neurological parameters,” said C.R. Hema Varishika, a research analyst with Frost & Sullivan (Palo Alto, CA, USA), an international consulting company. "Market participants have shifted their focus towards new applications, like long-term monitoring of conditions such as epilepsy and sleep disorders that will drive market growth.”

"In this market with rising health expenditures and an unstable economy, tactical and well calculated measures have to be taken to develop and promote one's products,” cautioned Ms. Varshika. "Product development initiatives need to be based on research in emerging areas and be supported by strategic marketing. Proactive alliances and tactical marketing plans followed by effective execution will enable expansion in market share.”

According to Frost & Sullivan, the European neurologic-monitoring market earned revenues of $135.2 million in 2005 and is anticipated to reach $175.3 million in 2012.



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